Tonight, Friday, November 12, 2010, we will hold the very first West Coast Swing Dance and Dine from 7:30 – 10:00 PM, for just $15.00–which includes dancing and a special menu! Here’s the story behind it:

Jose Miguel and his family own the American Burger restaurant at 738 Lighthouse Avenue in Monterey, between Prescott and Irving, across from Gianni’s Pizza. Locals are starting to take notice of this Little-Burger-Joint-That-Could because Jose Miguel has a knack for good marketing that matches the tastiness of his burgers.

For example, Jose Miguel loves to dance, sing, and play music, but he has little time to do it all since he’s busy running a family restaurant. The solution? Bring the dance classes, social dances and musicians to his restaurant!

You may now find Argentine Tango at American Burger on Mondays, Salsa dance classes on Wednesdays, a West Coast Swing social dance on the second Friday of each month (starting November 12), and Latin social dancing every Saturday.

Let this lesson be learned by crafty businesses owners….How can you combine your passions under one roof? Jose Miguel’s solution is this: offer a Dance and Dine package of only $15.00 per person for each night there’s dancing. That means the following: You can Dance and Dine for $15.00 each person on Mondays if you like Argentine Tango, Wednesdays if you like Salsa, Fridays for WCS, and Saturdays for Latin dancing. Brilliant!

Insider’s Tip: Call American Burger at (831) 373-7573 for dance event information and directions. Depending on the dance crowd, American Burger may stay open later if there’s a good number of dancers still on the dance floor.